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24/7 Canada becomes 24/7 Real Media

24/7 Canada Inc. to adopt the name of its parent company, 24/7 Real Media, Inc.

Toronto – May 15, 2006 24/7 Canada Inc., a leading Canadian digital marketing company, has changed its name to 24/7 Real Media to align itself with its parent company, 24/7 Real Media, Inc. The name change reflects 24/7 Real Media, Inc.’s position as a global digital marketing organization and more effectively aligns the Canadian company’s corporate name with 24/7 Real Media, Inc.’s global objectives, branding and operations.

The company also announced the promotion of Peter Rehdner to general manager, Canada. Already a seven year veteran of 24/7 Real Media in Canada, Mr. Rehdner will now lead operations in Toronto and Montreal, with a focus on maintaining the great level of service the Canadian market has come to expect.

"Our Canadian clients will notice only two differences," said Peter Rehdner, "our stationary will change, and — rather more importantly — as we more effectively leverage the resources of our global organization, our Canadian service levels will become even better."

Daily operations in Canada will remain completely the same, and Canadian 24/7 Real Media clients will work with the same direct local contacts as in the past. 24/7 Real Media will continue to provide its Canadian clients with the most sophisticated digital marketing solutions and reliable local support, and to work constantly to upgrade, enhance and expand them.

With Canadian offices in Toronto and Montreal, 24/7 Real Media specializes in targeting and delivering audiences for Canadian publishers and marketers. 24/7 Real Media is the number one permission-based email list broker and manager in Canada, offers award-winning ad serving and Search Engine Marketing services and technology solutions, and sells advertising for such leading Web sites as TSX.com, Autoweek.com, GTAA.com, LeDevoir.com, ICQ, and the Osprey Media Group.

About 24/7 Real Media, Inc.

24/7 Real Media, Inc. is a leading global digital marketing company, empowering advertisers and publishers to engage their target audiences with greater precision, transparency, and ROI. Using its award winning ad serving, targeting, tracking, and analytics platform, powerful search marketing capabilities and global network of specialized Web sites, the company has turned the art of reaching audiences across virtually any digital medium into a measurable science. The company is headquartered in New York, with 20 offices in 12 countries throughout North America, Europe and Asia. For more information, please visit www.247realmedia.ca.

24/7 Real Media: The Science of Digital Marketing.

24/7 Real Media, Inc. is a member of the NAI and adheres to the NAI privacy principles that have been applauded by the FTC. These principles are designed to help ensure Internet user privacy. For more information about online data collection associated with ad serving, including online preference marketing and an opportunity to opt-out of 24/7 Real Media cookies, go to: www.networkadvertising.org.


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